Democracy in Focus uses highly effective qualitative research techniques to dig deeply into the perceptions and beliefs of your constituents. Using on-line (enhanced Zoom-type) or in-person focus group technology, we assemble a targeted, strategically recruited group of voters to share their perceptions, opinions and voting plans.
Our principals have conducted almost 2,000 focus groups, hundreds of individual interviews and thousands of surveys since 1992. As one of the first marketing research companies to conduct online sessions in 2002, we have the experience and expertise to get answers to bring campaign victory!
By providing insight on the most important issues and information which your constituents will rely upon to make their voting decisions – along with identification of your and your competitor’s strength and weaknesses – we can help to ensure your victory! Let us help you to find out the most important issues, perceptions and reasons to vote!